millennials jumping in the air

Maximizing Engagement for the Millennial Generation

The millennial demographic is now the largest generation in U.S. history, with an estimated 80 million citizens in the U.S. alone. This group (ages 18-34 in 2015) was raised in the digital era and expects technology and for it to work, so it is imperative that planning teams have a clear idea and plan in place. They are also a very …

#VidCon 2015

The weekend of July 23-25 at the Anaheim Convention Center, VidCon happened. 300+ of the most influential YouTube creators interacted with an estimated 20,000 online video enthusiasts, mostly of the 13-17 year old demographic. With dozens of sponsors on board, there were a variety of fun and interactive experiences for attendees to engage in. FotoSpark was asked to bring two video booths out for Mitu Network to …

Allure Magazine x Benefit Cosmetics #KillerColors Launch

This past Saturday (August 1st) in Sephora Times Square- Allure Magazine teamed up with Benefit Cosmetics to host the first of two launch events for their #killercolors product line. Event attendees and store customers were treated to a free makeover with a photo op after to share on their social media networks. The same event will be happening again this weekend (August 8th) at …